What is SEO?

Search engine optimization (SEO) is the process of improving the volume and quality of traffic to a web site from search engines via "natural" ("organic" or "algorithmic") search results for targeted keywords. Usually, the earlier a site is presented in the search results or the higher it "ranks", the more searchers will visit that site. SEO can also target different kinds of search, including image search, local search, and industry-specific vertical search engines. SEO can be approached in many ways, including Performance Based SEO.

What is Social Bookmarking?

Social bookmarking is a method for Internet users to store, organize, search, and manage bookmarks of web pages on the Internet with the help of metadata. In a social bookmarking system, users save links to web pages that they want to remember and/or share. These bookmarks are usually public, and can be saved privately, shared only with specified people or groups, shared only inside certain networks, or another combination of public and private domains.

What is Keyword Research?

Keyword research is a practice used by search engine optimization professionals to find and research actual search terms people enter into the search engines when conducting a search.

What is Article Marketing?

Article marketing is a type of advertising in which businesses write short articles related to their respective industry. These articles are made available for distribution and publication in the marketplace. Each article contains a bio box and byline that include references and contact information for the author's business.

What is Pay Per Click Marketing?

PPC advertising is an effective way of generating immediate traffic at an affordable and controlled price. PPC advertising enables you to achieve improved visibility for any keyword, for any audience, in any coverage area. The improved placement is guaranteed to increase web traffic and generate better qualified leads.

What is an SEO Consultant or SEO Specialist?

An SEO Specialist or Search Engine Optimization Specialist is one with deep knowledge about search engines and have ability to bring the site in top positions for targeted keywords by applying various methods hence generating higher sale and ROI. A SEO specialist is also termed as an Internet Marketing Specialist, E-marketer, Web-marketer, SEO Consultant, SEO Guru, SEO Wizard, SEO Star or as an SEO Expert.